WHAT WE ARE
HOLARIA = HOLOS + OLARIA (IN PORTUGUESE)
Holos in Greek means "whole."
Olaria, in Portuguese, is the place or activity of making ceramics.
We joined these two concepts to create the Holaria. A brand that uses porcelain as raw material and support for its creations, telling stories through objects.
STORY TELLERS THROUGH OBJECTS
Each of our pieces is much more than a product. It is, essentially, a fusion of meanings and narratives. Objects that create beauty through fantastic and exciting shapes. They evoke memories and unique sensations, establishing differentiated relationships with each consumer.
Today, we see ourselves more as a Design Lab than as an industry. The materials of our inventions are simple: Porcelain and Imagination. Within each Holaria product there is a soul, an idea. And we want this idea to touch people. Generating curiosity and stimulating emotions, thus gaining a prominent place in people's lives.
WHAT SHAPES US
Making life more enjoyable.
It seems utopia, but that's what we look for, every day. Our brand was born to create products that make people's daily lives better and more enjoyable. A mission that is expressed in the nobility of Porcelain and in the combination of functional rationality with the plasticity of shapes.
WHAT WE DO
We awaken memories and inspire tomorrow.
We create objects that lead us to something familiar and to affective memories, while being inspiring, questioning and inventive. We seek to create new languages, to enable new readings and, thus, to generate new memories, in a continuous creative chain.
WHAT MOTIVATES US
Being part of something bigger.
Making a difference starting from the unit. This is what moves us and drives our ideas. Holaria believes that the whole is something organic and wholesome, in which all parts complement each other, forming an indivisible unity. Therefore, we see our products not as isolated elements, but as parts of a broad system that encompasses aesthetic, productive, economic, social and environmental dimensions